Amadeus strengthens its partnership with STA Travel with a long-term global agreement
• Over 29 STA Travel markets will have access to content throughout Amadeus´ global partner network
• This deal strengthens the existing IT relationship between both parties
Madrid, Spain, 25 April 2012: Amadeus, a leading travel technology partner and transaction processor for the global travel and tourism industry, and STA Travel, a global travel organisation specialising in student and youth travel, announced a long-term extension to their content agreement. The geographic scope of the deal includes the U.K., Germany, New Zealand, Australia, the U.S., Austria, Switzerland, South Africa, Sweden, Japan, Singapore and Thailand amongst others.
Under this new agreement, over 29 STA Travel markets will use the Amadeus distribution system to access travel content throughout Amadeus´ global partner network. Today, STA Travel already enjoys the benefits of Amadeus’ technology solutions including and not limited to the Amadeus e-Travel Management online booking tool for business travellers. With the needs of this specific customer in mind, Amadeus had also developed a custom built e-ticketing solution for STA Travel.
Peter Liney, CEO of STA Travel commented: “We are pleased to extend this successful partnership as we continue to access some of the best content in the market. With its global reach, and local content, Amadeus is a partner that understands our challenges and is well equipped to support us in our business objectives. Going forward, we will look to collaborate further with Amadeus to be able to adapt to the ever changing needs of our customers.”
Stephane Durand, Director, Online & Leisure at Amadeus said: “Over the last few years Amadeus has worked closely with travel agencies to identify missed opportunities that could make travel agencies more profitable. Our long-standing relationship with STA Travel is a testimonial of our efforts to help our customers drive efficiencies and maximise opportunities within their own operations, and to fuel our development and innovation efforts, confirming Amadeus as the partner of choice for the travel agency of the future.¨
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Notes to the editors
STA Travel is a global travel specialist with 30 years� experience advising young people on holidays and adventures abroad. We offer a unique range of flights, accommodation, tours and expeditions in 70 countries and send over 6 million passengers away each year. STA Travel has over 250 branches worldwide.
Amadeus is a leading transaction processor and provider of advanced technology solutions for the global travel and tourism industry.
Customer groups include travel providers (e.g. airlines, hotels, rail, ferries, etc.), travel sellers (travel agencies and websites), and travel buyers (corporations and individual travellers).
The group operates a transaction-based business model and processed more than 947 million billable travel transactions in 2011.
Amadeus has central sites in Madrid (corporate headquarters), Nice (development) and Erding (operations – data processing centre) and regional offices in Miami, Buenos Aires, Bangkok and Dubai. At a market level, Amadeus maintains customer operations through 73 local Amadeus Commercial Organisations covering 195 countries.
Amadeus is listed on the Madrid, Barcelona, Bilbao and Valencia stock exchanges and trades under the symbol “AMS.MC”. For the year ended December 31 2011, the company reported like-for-like revenues of €2,712 million and EBITDA of €1,039 million. The Amadeus group employs around 10,000 people worldwide, with 123 nationalities represented at the central offices.
To find out more about Amadeus please go to www.amadeus.com
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