Solutions
- Airlines
  - Amadeus for Airlines
  - Products
- Airports
  - Amadeus for Airports
  - Products
- Border Authorities
  - Amadeus for Border Authorities
  - Products
- Corporate Travel & Expense
  - Products
  - Capabilities
  - Integrations
    - Travel & Expense Solution for Microsoft Teams
- Travel Sellers
  - Products
  - Content
- Hospitality
- Payments & e-invoicing
  - Outpayce
  - Voxel: B2B Payments and e-Invoicing
- Traveler behavior is changing at every touchpoint.
  
  Explore bold ideas, lead with cutting-edge tech, build powerful partnerships, and contribute to lasting impact.
  Discover more
Support & Training
- Support
- Training
- Already a customer?
  
  Log into Amadeus Service Hub for product news, learning materials, and customer support.
  Login
Partners
- Amadeus Partners
  
  At Amadeus, we value strong partnerships with different players across the travel ecosystem. Gain access to our solutions to develop your portfolio, reach new customers and add to your bottom line.
- Landmark partnership between Amadeus and Google Cloud
  
  Learn how this collaboration strengthens Amadeus' multi-cloud approach and AI innovation to improve efficiency, reliability and growth in travel.
  Read more
Resources
- Trending Topics
- Connected journeys: How will technology transform travel in the next decade?
  
  From AI-driven planning and biometric check-ins to smarter disruption management.
  Read the report
- Six travel trends that will redefine how we travel in 2026 and beyond
  
  Amadeus, in collaboration with Globetrender, unveils the tech, policy and innovation coming to transform the face of travel.
  Discover now
Company
- About Amadeus
  - About us
  - Leadership
  - Awards
  - Locations
- Careers
- Innovation
- Sustainability (ESG)
  
  Learn how we’re working to make travel a force for good.
- Amadeus Global Report 2024
  
  Get an overview of our company in 2024 from a business, financial and sustainability perspective.
  Access report
- Latest financial results
  
  Amadeus published its financial results for Q3 2025.
  View the results

Press release

American Airlines and Amadeus lead the way in enhanced travel retailing

February 23, 2021

Last updated: April 27, 2021

3 min read

Chantal Boeckman

Corporate Communications,

Share it!

Companies renew their airline content agreement and solidify plans for delivering NDC-enabled offers to Amadeus’ vast travel seller network

American Airlines and Amadeus, two world leaders in shaping a new age of airline retailing, announce today that they’ve renewed their content distribution agreement, continuing to make the airline’s flights and services available to Amadeus-powered travel agencies and corporations around the world via theAmadeus Travel Platform .

Included in the agreement is New Distribution Capability (NDC)-enabled content from American Airlines that will go live globally in the Amadeus Travel Platform in the coming months. This new content will equip travel advisors to purchase a Main Plus offer, which includes a Main Cabin Extra or Preferred Seat along with an additional free checked bag and Group 5 boarding privileges. This new feature will be for all NDC-enabled agencies booking travel on any American-operated flight.

This marks a significant milestone for both companies as they’ve worked hand-in-hand in recent years to makeenhancedcontent via NDCan industry reality at scale and beneficial to all parties involved in buying and selling airline travel. Today’s agreement seals American Airlines and Amadeus’ collaboration for years to come.

“This achievement marks the beginning of a new way for us to engage with our customers. Thanks to the successful implementation of this new technology, we’re able to create more personalized travel offers and services for our passengers,” said Neil Geurin, Managing Director of Digital and Distribution, American Airlines. “We look forward to working with Amadeus’ global travel seller network to introduce this new travel retailing capability into the marketplace.”

“We are thrilled to deepen our longstanding partnership with American Airlines. This latest deal ensures American’s extensive offering, including the latest content via NDC, is delivered to our vast travel seller network,” said Javier Laforgue, Executive Vice President, Airlines Distribution and Content Sourcing, Amadeus. “While the travel industry has been tested these past many months, with still more challenges to come, today marks a major milestone in our NDC journey as we continue to expand the number of airlines and travel agencies that are ready to partner with Amadeus in NDC. NDC is one of many enablers in the larger vision of enhanced travel retailing, but it is a critical one, coming to market at exactly the time our industry needs it, and helping to drive recovery.”

As the saying goes, content is king, and American Airlines will provide enhanced content and functionality to deliver greater choice for travelers, and new selling experiences for travel agencies. Delivering this experience is the Amadeus Travel Platform, a robust technology platform based on fully open systems with the broadest range of global travel content.

TheAmadeus Travel Platform is the backbone to multiple front-end solutions, includingAmadeus Selling Platform Connect , Amadeus Travel API andAmadeus cytric Travel & Expense , all with cross-channel compatibility so travel sellers and buyers can easily shop, sell and service unique offers from American Airlines. It delivers critical post-booking servicing capabilities like cancellations, voids and voluntary and involuntary changes, and full, end-to-end integration of the airline’s NDC-enabled content into the travel agency ecosystem, fostering fast adoption for the carrier and ease of use for travel agencies.

There is a problem

This field is required.
This field is required.
This field is required. A valid email address is required.
This field is required.
This field is required.
This field is required.
This field is required.
This field is required.
This field is required.

First Name This field is required.

Last Name This field is required.

Email Address This field is required. A valid email address is required.

Company name: This field is required.

What type of business are you in? This field is required.

In what country are you located? This field is required.

What is your job level? This field is required.

What job function do you work in? This field is required.

Product updates (optional)

Industry News & Trends (optional)

Events & Webinars (optional)

Company updates (optional)

This field is required.

By submitting this form, I confirm that I have read and understand Amadeus' Privacy Notice

TO TOP