Amadeus. It’s how travel works better.
This report examines the exciting opportunity the travel industry has to reshape how people travel. Technology is the key to this change and as tech continues to rapidly evolve, so do traveler expectations.
Get insights into what travelers aim to achieve with their trips.
Biometrics, AI, cloud-native technology – experts across the industry tell us what they really think – and identify the opportunities for your business.
We dissect parts of the traveler journey and how to create a seamless process with a connected trip strategy.
Transformation means complete change, but in digital terms it’s rarely “finished.” Technology evolves constantly, requiring an open mindset.
Transformation should start experience down:
01.
Improve the
customer experience
02.
Identify operational
changes needed
03.
Apply the right
technology
Standing still is not an option - generational tech cycles are accelerating
Travel companies must learn to innovate in ways that serve the needs of all customer communities because standing still is never a viable option in a domain as dynamic as the travel industry."
For travelers, “disruption” means delays, queues, and anxiety.
For the industry, it can be weather, general strikes or even planned disruption in the process of replacing outdated systems.
Insights
The pace of change in the travel industry is daunting. Between now and 2030, many aspects of travel retail and channel distribution will evolve substantially … and customers will react with new demands, and higher expectations.”
[TMCs] are no longer just managing travel ‑ we are architecting data‑driven travel ecosystems that power modern enterprise decision‑making.”
Insights
Technology is crucial for easing concerns of business travelers. Top solutions include:
They check‑in, drop their bags and off they go on the rest of their journey without really having to stop.”
Insights
The adoption of platforms that unify across siloed data estates enable holistic views of business operations, resulting in more optimized forecasting and planning systems.”
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Insights
Will eat at the same restaurant or café as part of a pre-departure ritual.
Insights
Breakfast in London, dinner in Rome, luggage in Honolulu.”
– anonymous
Insights
We’ve been progressing a lot in operational notifications, with the ultimate goal being to meet the changing needs of customers and extend notification capabilities to the
wider travel ecosystem.”
When you go onto a website, travelers want to be able to say, ‘I want a room with a bath, with a view, that’s near the lift, and has a king bed’ and the booking system will create that offering for you.”
Insights
Hyperpersonalization allows travel marketers to segment their customers in an easy‑to‑use online platform so they can better target their advertising and tweak their booking flow to match travelers’ personal interests and expectations.”
Insights
Loyalty programs influence behaviour
Insights
In the evolving landscape of travel, payments are a strategic enabler of seamless, personalized journeys. Whether booking a flight, upgrading a hotel room, or navigating airport services, travelers expect payment to be fast, secure, and invisible."
Insights
The travel and hospitality industries find themselves in potentially game-changing times. Technology is opening doors to create new services and experiences, while also enhancing those which exist already.
Today, leading companies in the sector are striving to deliver on this promise to make every travel experience great by innovating and adopting new technologies to improve choice, security, customer support, and the hyper-personalization that makes memories unforgettable.
