Chinese-native Hu is a former Senior Director of Innovation, M&A, and Business Development EMEA & Chief Strategy Officer, Greater China at eBay while her varied career has also taken in roles at McKinsey and CITC Capital
Hu has most recently worked as a venture investor for the technology industry. She also serves as a non-executive Board of Director of DocMorris AG, a Swiss listed online pharmacy and healthcare ecosystem builder, People & Places AG, an asset holding company in Switzerland, as well as being a Board member of Harvard Club of Switzerland
Hu will succeed the retiring Dr Wolfgang Krips who joined Amadeus back in 2013 and has served the company with distinction, formerly as Senior Vice President of Operations, and since 2019 as Corporate Strategy Chief
Amadeus today announces the appointment of Rongrong (Vvivi) Hu as Global Head and Senior Vice President of Corporate Strategy, effective 1 January 2026.
Hu brings extensive experience in strategy, planning, and innovation roles to Amadeus, across multiple geographies around the world, with a varied and broad career to date taking in a unique 360 degree view of life in the technology industry: as investor, Board member, entrepreneur and also as C-level executive.
Hu’s experience specifically includes a number of roles at multi-national U.S e-commerce firm eBay, driving growth both organically and inorganically, including Chief Strategy Officer for Greater China where she was in charge of strategy, marketing, product and analytics functions, as well as Greater China Import P&L. She subsequently took a post as Chief of Staff, and later Senior Director of Innovation, M&A, and Business Development for the EMEA region where she oversaw operating governance and drove multiple growth initiatives.
Since leaving eBay, Rongrong Hu has focused on applying her expertise through several Board roles. She serves as a Non-executive Director and Member of the Nomination & Compensation Committee for DocMorris AG, a Swiss-listed online pharmacy and healthcare ecosystem business. She also holds a position as a Non-executive Director at the Swiss asset holding company People & Places AG and its portfolio companies.
In addition to her corporate governance work, Hu is an accomplished venture investor in the technology industry. She has a proven track record of both investing in and incubating new ventures, including an omnichannel e-commerce business and an advisory firm enabling large corporations to successfully incubate innovative business models.
Earlier in her career, Hu served as a Senior Adviser at CITIC Capital, where she provided counsel on investment and buyout transactions. Her career also includes time as a management consultant at firms like McKinsey and BearingPoint, delivering strategic growth counsel to multinational clients in sectors such as technology and travel.
A fluent speaker of English, Mandarin Chinese and German, Hu holds an MBA from Harvard Business School and is a Graduate of Shanghai Jiao Tong University in China with degrees in Telecommunications Engineering and International Economics and Trading. Hu has won a range of industry awards and recognitions throughout her career: she was named as an Alibaba Global Top 100 e-Commerce Entrepreneur in 2011 and the China role model in the P&G SKII Change Destiny campaign in 2015. She was also variously a guest columnist of Forbes China and is the published author of a book on continuous development.
“We are delighted to welcome Rongrong Hu to Amadeus at such a pivotal moment for our organization. Her outstanding expertise in investment management, business model development, and corporate governance will be instrumental as we continue to strengthen our leadership and drive innovation across the business.”
Luis Maroto President and CEO, Amadeus
"It is an exciting time to join Amadeus which is a proven leader driving the transformation of the travel industry. My career, which spans continents and diverse roles, has afforded me a unique inside‑out perspective in the technology sector. I am passionate about how technology empowers human life and drives growth through focused, strategic innovation. I look forward to joining the team and contributing to our shared vision for the future."
Rongrong Hu Incoming SVP of Corporate Strategy, Amadeus
Hu will report directly to Amadeus President and CEO Luis Maroto and will also take a position on the company’s Executive Committee.
Hu’s appointment will also see the retirement of long-standing senior Amadeus leader and member of the Executive Committee Wolfgang Krips.
"I would like to express my sincere gratitude to Wolfgang Krips for his long‑standing dedication to our company. Wolfgang has been a driving force behind many of our key business milestones, and we are deeply appreciative of all he has brought to our company.”
Luis Maroto President and CEO, Amadeus
Krips will officially retire and leave Amadeus in early 2026 , with a full, smooth transition and handover period planned with Hu and his teams in due course.
Incoming SVP of Corporate Strategy, Amadeus
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