Press release

Amadeus Call Centre Solution to help cut costs by 30%

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Amadeus launches new solution using leading-edge technology to help TMCs cut costs by up to 30%

Madrid, 16 January, 2006. Amadeus, a global leader in technology and distribution solutions for the travel and tourism industry, today announced the launch of a major new solution to help travel management companies (TMCs), travel agencies and airlines manage business and leisure call centres more efficiently. This is another major milestone in the company’s transformation from the world’s leading distribution system to the travel industry’s number one technology provider.

Amadeus Call Centre Solution allows travel companies to operate a fully automated, truly multinational call centre. Amadeus has developed the unique “Dynamic Desktop” which integrates with caller identification technology to present the call centre operator with a screen tailored to the caller’s location. For example, a caller from Sweden is offered content specific to the Swedish market to complement the global content available; the next caller, from, say, Italy, is offered Italian content. With innovations such as this, and features which allow call centre operators to respond to calls much more quickly, Amadeus gives fresh impetus to the industry’s transition to more efficient call centre operation.

In recent years TMCs have centralised customer service operations, replacing “implants” based at the client’s office with a regional call centre. But the customer must receive the same level of service as he would from his local office. By facilitating the transition to a more efficient call-centre model, combined with added productivity tools, Amadeus Call Centre Solution helps to cut costs by a further 30%... and allows the call centre to deliver the same level of personalised service.

Call Centre Solution provides a single integrated platform from which agents can serve customers across multiple markets, with dynamic access to local content, instant caller identification and integrated profile management. The unique, Amadeus-developed “Dynamic Desktop” supports several desktop configurations on a single platform, allows multiple office IDs to operate concurrently and gives access to local travel providers on a country-by-country basis.

Call Centre Solution is based on Amadeus Selling Platform (Vista), customised by Amadeus consultants to each call centre working environment. The solution gives travel companies the power to customise their offer for each corporate customer and to each country they operate in, while maintaining global standards of service.

“Four of the top five travel management companies and the world’s leading online travel agencies use Amadeus technology in their call centres. The solution announced today represents the next generation of call centre solutions which will help existing and new customers operate efficient and personalised multi-national call centres,” said Gillian Gibson, Vice President, Multinational Customer Group, Amadeus.

More information and a multimedia demo of Amadeus Call Centre Solution can be found at www.amadeus.com/callcentre.

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About Amadeus
Amadeus is the chosen technology partner for providers, sellers, and buyers of travel. The company provides distribution, IT and point-of-sale solutions to help its customers adapt, grow and succeed in the fast changing travel industry. Customer groups include travel providers (airlines, hotels, car rental companies, railway companies, ferry lines, cruise lines, insurance companies and tour operators), travel sellers (travel agencies) and travel buyers (corporations and travellers). Solutions are grouped in four solution categories – Distribution & Content, Sales & e-Commerce, Business Management and Services & Consultancy.

Amadeus has central sites in Madrid (corporate headquarters & marketing), Nice (development) and Erding (Operations – data processing centre) and regional offices in Miami, Buenos Aires and Bangkok. At market level, Amadeus maintains customer operations in 75 countries covering more than 215 markets. The company has over 6,500 employees worldwide, representing 95 nationalities. For the six months ended 30 June 2005, Amadeus reported revenues of €1,226.1m and net income of €154.2m.

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