Amadeus Anytime Merchandising in Distribution

Enjoy enhanced merchandising capabilities by seamlessly connecting and distributing customized content created in the Amadeus Anytime Merchandising platform to Amadeus’ global travel agency community.

Enjoy enhanced merchandising capabilities by connecting and distributing content.


Seamless Integration

Benefit from native integration of enhanced merchandising capabilities into the Amadeus Intermediated Channel. Make the most of synergies from our unique shared reservation architecture, enabling fast time-to-market and roll-out of new features with a clear roadmap and costings.

Content distribution

Easily distribute dynamic merchandising content created by airlines in Amadeus Anytime Merchandising to Amadeus’ global travel agency community, applying business rules in real-time.

Incremental revenue

Generate incremental revenue with new merchandising capabilities, and capitalize on unique geographical and industry reach to deliver benefits on a scale that matters.

Ancillary services

Filter, highlight and sort ancillary services in the Amadeus Airline Ancillary Services catalogue.

Control and optimize your offers

Keep content more relevant and contextualized to boost conversion and customer loyalty. Extend your merchandising techniques in your direct channel to the Amadeus Intermediated Channel. Ensure optimum traveler servicing and consistent content across channels.

Price adjustments

Apply contextualized price adjustments. This brings more control over offer creation, packaging and pricing, as the offer can be managed in a more dynamic way.

Promotional Codes

Distribute offers that are linked to specific airline promotional codes.

Product Highlights Amadeus Anytime Merchandising in Distribution

Push relevant content in a more dynamic way to travelers and travel agents to increase customer loyalty and revenue.

Dynamic distribution of Content with business rules application in real-time.
Seamless integration Capabilities to Amadeus Intermediated Channel for a faster time-to-market.
Ancillary services that generate extra revenue by reaching out on a bigger scale.
Adjust pricing contextually to ensure consistent content.

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