Overview
Get all the benefits of an online pricing display system, with the personalization and efficiency of a user interface that drives conversion.
Amadeus Flex Pricer
Boost sales and make the shopping experience more user-friendly by grouping online fares into fare families – such as Economy, Economy Comfort, and Business Class – over multiple departure dates.
Flexible pricing
Make it easy for price-sensitive customers to find the cheapest prices fast. Drive self-service sales by supporting complex scenarios, like multi-city trips and stopovers. That way, you can take the pressure off your call center staff – and bring down costs.
Upsell and entice
Persuade customers to upgrade by showing all the extras and the fare price right away. Make the upsell more appealing with a teaser message highlighting the benefits of higher fare classes.
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Benefits
Enhance Booking
Make use of availability and price indicators, support for complex itinerary scenarios, and user‑friendly calendar and upsell views to make it quicker for your customers to find the right fares.
Boost Sales
Increase conversion and upsell rate with effective marketing techniques to motivate the booking decision. Make use of low seat availability or urgency‑to‑book prompts, and highlighting discounts.
Automate Upselling
Reduce workload online. Increase sales with built‑in automated upselling methods.
Customize UI
Personalize your user‑interface to appeal to different types of customers, via fare families and ancillary services promotions.
Key Features
Make it easy for price-sensitive customers to find the cheapest prices fast. Drive self-service sales by supporting complex scenarios, like multi-city trips and stopovers. That way, you can take the pressure off your call center staff – and bring down costs.
Help your customers find fares faster, and encourage booking completion
Give your passengers a flexible view of all fare classes across a date range, plus low availability indicators on busy routes. Display clear prices and discounts. Make it easy for customers on a budget to find and book the best deals.
Fare calendar
Easily display key information via the fare calendar: the ticket price, currency, or miles. And – depending on airline definitions – flexible dates, number of fare families, and included or additional services.
Persuade customers to upgrade by showing all the extras and the fare price right away. Make the upsell more appealing with a teaser message highlighting the benefits of higher fare classes.
Increase conversion rate
From the first flight search to the final fare review, encourage more passengers to book thanks to marketing techniques highlighting time-sensitive offers, discounts, and low seat availability.
Upsell with fare families and ancillary services promotion
Create, display, and manage your custom fare families by enabling ATPCO branded fares.
Customize and personalize
Customize multiple versions of fare groups to suit different markets. Enable personalization via the integration of additional solutions like Active Valuation, Amadeus Anytime Merchandising, the Loyalty suite.
Lufthansa improves the online shopping experience for customers with Amadeus Flex Pricer
This case study shows how Lufthansa evolved its shopping strategy with Amadeus Flex Pricer‑ Premium Mode