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How our acquisition of Pyton Travel Technology helps you

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Luc Pannecoeck, our General Manager, talks you through the why's and how's in this short one-on-one.

“Pyton will be the core of our leisure travel offering for the Benelux. Keeping up with the fast pace of change, we’ll be able to give you more relevant content in a highly flexible way, both online and offline.”

“Our cooperation evolved into this acquisition quite naturally,” says Luc Pannecoeck, Amadeus Benelux  General Manager, on the right here. Left is Peter Boneschansker, Pyton’s current CEO.


Pyton and Amadeus Benelux were no strangers, obviously

Smiles. “Of course we were not.” We have been working together for 1,5 years now on the Amadeus Holiday Suite, integrating LCC and charter content among other things. Also, I have known the owners of Pyton for many years now, as they where one of our first customers in the Netherlands. So our cooperation evolved into this acquisition quite naturally.”

Natural, but still a significant move in Amadeus Benelux’ leisure travel strategy

“It is. But if you want to keep up with the changes in leisure travel, you need to stay on the move. Just look at the growing importance of online booking, the impact of dynamic packaging… Offering the right content and the right info is the way to stay relevant. Pyton Travel Technology is the Dutch number 1 in this respect.”

“We’re more focused on traditional airlines, Pyton offers more LCC and charters. Their dynamic packaging engine complements our approach. The result is a complete airline offering, including low cost and full service airlines, as well as charter airlines.”

“Add the customisation possibilities and the speed of response, and, see? This is how we want to help you become more competitive as a travel agent.”

What is changing at Pyton?

“In terms of organisation – not much, really. We want to stay agile. Peter Boneschansker, Pyton’s current CEO, will remain General Manager, I’ll be CEO, and the management team stays in place. Pyton will be a separate entity within Amadeus, but we will have 100% of the shares. That’s it.”

What does the coming year look like for both companies?

“For one thing, we’ll be looking into our offering together, and decide which Amadeus products we’ll be keeping. Just so you know: we’ll always decide in favour of our customers. If they are doing well, so are we.”


Want to know more?

Read our official press releaseAmadeus Benelux extends leisure services offering with acquisition of Pyton Travel Technology