We’re creating a more connected travel industry, underpinned by sustainability and long-term investor relations.
Creating a better travel experience is a priority for airlines as they seek new ways to add value for their passengers and improve profitability.
Delivering a customised offer and service to the traveller at the right time through the most relevant touch-point can help airlines unlock more than US$130 billion in additional revenues , while simultaneously improving loyalty . Passengers are prepared to pay for services that add value to their travel experience – it’s just up to the airlines to offer the right kind of services based upon their preferences.
But how can they do this? Through personalisation. Customised travel content and service present an amazing opportunity for the travel industry and will fundamentally shape the future of travel.
Want talk directly with me about personalisation? Join me May 5th for a Twitter Q&A from 14:30 – 15: 00 Madrid time. Send your questions or comments with the hashtag #AskAmadeus and I'll do my best to answer!