Commitment to our customers: thought leadership

As part of this commitment to innovation and thought leadership, a number of reports on market trends and predictions for the future of the travel industry were published, many of which generated debate in the international media.

• Amadeus launched the groundbreaking travel industry research report From chaos to collaborationto start the year.
• March saw the release of Empowering inspiration: the future of travel searchin partnership with PhoCusWright.
• In early May an analysis looking at the new outlook on worldwide air passenger demandby the market intelligence solution Amadeus Total Demand by airconomy was published.
• Amadeus worked together withIdeaWorks to produce the Amadeus Review of Ancillary Revenue Results for 2011 by IdeaWorksin late July.

Check out our Corporate Responsibility Report 2011 for more information on how we intend to stay at the forefront of thought leadership initiatives.