Amadeus empowers startups and small and medium-sized enterprises (SMEs) focused on making a positive impact in travel and tourism.
Since 2021, Amadeus and IE University have supported more than 120 entrepreneurs through this fully funded learning experience delivered by IE University’s top international faculty. Every year, the program welcomes a new cohort for four months and covers topics like Impact Management, Communication, Digital Marketing, and Artificial Intelligence on top of facilitating meaningful connections and collaborations.
Launched in 2026, the Amadeus Impact Entrepreneurship Community brings together a curated group of startups and small and medium-sized businesses offering solutions for a more sustainable and inclusive travel ecosystem.
Access to key trends, resources, and masterclasses
Exclusive community insights and experiences
Curated virtual networking and face-to-face gatherings at industry events
Expert support and mentoring from Amadeus specialists and senior leaders
Since 2024, Amadeus employees have had the opportunity to volunteer to support impact entrepreneurs. Through mentoring and expert support, Amadeus talents help impact entrepreneurs tackle their most pressing business challenges and scale up their positive social and environmental impact.
Impact entrepreneurs supported by Amadeus volunteers since 2024
Of satisfaction from impact entrepreneurs
Amadeus employees volunteered to support impact entrepreneurs since 2024
Amount of hours volunteered by Amadeus employees since 2024
We believe in the power of collaboration and support synergistic initiatives for impact entrepreneurs in travel and tourism.
Since 2024, Amadeus has been a key partner of Social Entrepreneurs in Tourism, which organizes a global competition every year focused on social innovation and entrepreneurship in tourism.
By giving social entrepreneurs access to expert knowledge, a mentoring program, and international visibility, the competition provides strong support and helps shape a more sustainable future for travel and tourism.
Prof. Dr. Claudia C. Broezel Founder, Social Entrepreneurs in Tourism Competition
As a key partner of UN Tourism—the United Nations specialized agency for responsible, sustainable, and universally accessible tourism—Amadeus sponsors some of their global innovation challenges:
Impact entrepreneurs are people who lead small businesses that seek to generate positive social and environmental impact in travel and tourism as an integral part of their business model, alongside financial success. Impact entrepreneurs solve not only customer problems but also societal and environmental challenges through their business.
You will find several initiatives in this page that you can register your interest to so Amadeus can assess your profile for one of its initiatives. If the core of your business does not aim to generate positive social and environmental impact in travel and tourism, you can have a look at other opportunities for startups in the Amadeus for startups section.
