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RwandAir eyes growth and development to promote wellbeing of Rwanda
John Mirenge
Chief Executive Officer, RwandAir
Rwanda may be a small country, but it’s vibrant and situated right in the heart of Africa. Every year more and more tourists come from all over the world to experience the unmatched beauty of the thousand hills country, its Volcanoes National Park and to observe some of the majestic 800 mountain gorillas left in the world in their natural habitat. The country, which is also developing into a MICE hub, is home to RwandAir, one of Africa’s safest and fastest growing airlines and counted upon by conference delegates and tourists among others to deliver excellent service to the landlocked nation.
We also boast one of the youngest and most state of the art fleets in Africa, comprised of two Boeing 737-800NG (the first Boeing Sky Interior in Africa), two Boeing 737-700NG, two Bombardier CRJ900 NextGen, two Bombardier Q-400 NextGen all in dual class configurations and we’re expecting the delivery of two brand new triple class Airbus A330s, our first wide-bodied aircraft, and a B737-800NG later this year and another B737-800 in 2017.
However, there are challenges to overcome in Africa’s aviation industry, including regional air traffic rights, building loyalty, and the devaluation of African currencies among others.
We’re working hard to overcome these challenges with new initiatives like the RwandAir Dream Miles VISA Global Travel Wallet™ card. This innovation helps us build loyalty by combining the functionality of a reloadable payment card with a host of benefits of the DreamMiles membership in a single card, a first in loyalty and travel payments in Sub-Saharan Africa.
At RwandAir, we’re looking forward to working closely with partners like Amadeus to overcome even more of these challenges as we expand our fleet, add new destinations in Asia, Europe, and Africa, and pursue IATA Safety Audit for Ground Operations (ISAGO) certification. All of these initiatives contribute to our vision of being the airline of obvious choice in the markets we serve while promoting connectivity for trade and industry for the well-being of Rwanda and Africa in general.
Editorial Note: This post is part of our Fly Africaseries where Amadeus airline partners in Africa share their experiences and strategies to serve the continent.
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Middle East, Guest Post