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Fly Africa 2016: Airlines at the heart of development in Africa

Pierre Louis Chouette

Head of Airline Sales and Account Management, Africa, Amadeus IT Group

Africa conjures up images of spectacular natural beauty, amazing wildlife, and a mélange of fascinating cultures. But the vibrant continent also plays host to a rapidly growing air transport industry.

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Regional airlines continue to invest in development and according to Tony Tyler, IATA's Director General and CEO, "Air transport in Africa has the potential to transform the economic fortunes of the continent and its citizens."

With a total population set to reach two billion in the coming decades, the number of working age people will surpass all other continents, creating a fast growing ‘middle class’ population willing to travel. At the heart of this will be the air transport industry.

As such, we’ve reached out to some of our airline partners in Africa to hear about their experience and their strategy to serve the continent. In the following months we’ll hear first-hand stories from airlines in Africa about their priorities and the opportunities ahead in a blog series called ‘Fly Africa 2016’.

These blog posts will explore the topics where technology is relevant for airlines – from embracing digital commerce, the rise of LCCs, to developing the new airport infrastructure to enable the full potential of the region.

Stay tuned to this blog as we explore the world of aviation in Africa and the power of technology to foster growth.

Editorial Note: This post is part of ourFly Africa

series where Amadeus airline partners in Africa share their experiences and strategies to serve the continent.


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