Behind the scenes at the Amadeus ATM Dubai exhibit

Emily Martin

Event Manager, Group Events Management, Amadeus IT Group

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The exhibit stole the spotlight with its massive architecture and colourful representation of the recently refreshed Amadeus visual identity. But, just what did it take to get the exhibit up and running? A dedicated events team first and foremost, precise planning, and of course a bit of good fortune.

Aexhibit-finishArabian Travel Market in Dubai has brought together travel players from around the globe and a number of insights on the future of travel in the region have emerged. The Amadeus exhibit was especially lively with nearly 120 representatives on hand fielding questions from curious visitors.

Have a look at these behind the scenes photos showing the metamorphosis of the Amadeus exhibit from a few sheets of drywall to a buzzing stand representing our ambition to shape the future of travel.

Were you there? Have any pics of your own to share? Tweet us or post to our Facebook page and also let us know what you thought of the exhibit.


Arabian Travel Market, Middle East, Events