Case study

Lastminute.com: True stories of transformation

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For city breaks in Paris and other European destinations, travel by Eurostar and international rail has become the norm. It’s fast, comfortable and ensures a direct arrival right in the heart of the city.

“We’re very pleased with the type of product we can put together and sell, our customers are very happy. We are able to offer rail as a viable alternative on the same screen to airlines. In some cases our customers didn’t know this was an option and now they know.”

Ned Booth, Integration & Development Director, lastminute.com

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