Overview
Amadeus Air Dynamic Pricing
Hit the optimum price thanks to AI to increase your revenue and broaden appeal to your customers.
Sell and earn more
Offer relevant and consistent prices across channels thanks to award-winning artificial intelligence to mark up and down your airfares dynamically and in real-time.
High-quality offers
Easily deliver high-quality offers while gaining holistic visibility across your ecosystem and touchpoints.
Benefits
Increased revenue and market share
Increase your revenue and market share by optimizing airfares' prices in every shopping session and implementing tailored, ad‑hoc retailing campaigns in real‑time, maintaining the control.
AI smart pricing
Optimize prices smartly with advanced, innovative artificial intelligence.
Customer choice modeling
Target your passenger segments with relevant offer pricing thanks to the customer choice modeling.
Dynamic retailing strategy
Differentiate your retailing strategy by personalizing airfares' prices based on the customer journey and booking context.
Monitor performance
Monitor the performance of the solution using dashboards and reporting.
Learn more about Amadeus Air Dynamic Pricing
Easily deliver high-quality offers while gaining holistic visibility across your ecosystem and touchpoints.
Robust ecosystem
To maximize operational efficiency of your value-added business, rely on scalable technology that natively integrates into your ecosystem, binding together pricing, shopping, servicing and revenue management flows.
Full control over pricing
Go beyond pre-filed fares thanks to smart price suggestions continuously computed by artificial intelligence and control the behavior of the solution by applying override rules.
Dynamic Pricing Cockpit
Maintain your competitive position by keeping track of dynamic pricing performance and assessing and controlling price recommendations.
Offer relevant and consistent prices across channels thanks to award-winning artificial intelligence to mark up and down your airfares dynamically and in real-time.
Customer-choice modeling
Predict how your pricing might impact a customer’s decision to buy, in real-time, based on what has influenced previous purchase decisions within their customer segment.
Continuous pricing
Target and execute unlimited price points for your air fares, optimizing the price for the entire customer journey, considering real-time market conditions and customer purchase behavior.
Differentiated retailing
Use intuitive business rules to better retail air fares pricing, based on the customer journey and booking context, and apply these immediately across all relevant channels.
- Singapore Airlines
Videos
Amadeus Dynamic Offer Pricing. Sell better, earn more, and unlock your full revenue potential.
Discover how Amadeus Dynamic Offer Pricing can revolutionize your airline's pricing strategy. Learn how our AI‑powered solution leverages anonymized data, to optimize airfares and ancillary prices in real‑time. With Amadeus Dynamic Offer Pricing, you can achieve higher conversion rates, improved customer satisfaction, and an average of more than 3% more incremental revenue on airfares and 7% on ancillary pricing.