Making NDC fly: What’s needed for global adoption of NDC?

Ludo Verheggen

Director of Global Air Content Adoption Strategy, Travel Channels, Amadeus

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Today, the NDC standard is at an exciting stage. There’s growing awareness and engagement from the travel seller community, and a critical mass of airlines is making serious investments. Work and investment has been done on all sides of the industry – including Amadeus.

A lot of progress has been made since NDC was launched in 2011 and the industry is now at the stage where we have the pre-requisites in place and we are ready to push for industrialization of the NDC standard. We’re ready to take off.

The NDC journey is a long one and as an industry, we’re only at the beginning of it. Full scale global adoption is needed to deliver the return on investment that NDC promises, but for that, there’s still some work to do. Key capabilities are only now being put in place, true standardization needs to be further enforced, and scalability needs to be achieved.

Outlining and defining these key capabilities was one of the topics we discussed last year during our first NDC-X Advisory Board. Last week we hosted our latest board meeting, a new joint forum which brought together select NDC-engaged airline and travel seller customers to drive NDC forward through tri-lateral collaboration, ensuring that it works for the benefit of all.

Check out this infographic with more details on what’s needed for global adoption. 

Just over a year ago Amadeus unveiled our NDC-X program. Since then we’ve made great strides with our airline and travel seller customers to drive NDC forward and realize the full potential of NDC across all players in the industry.

Keep up to date with what we’re doing at www.amadeus.com/ndc.