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ECAir aims to be Central Africa’s leading airline

Robert Prophet

Director Commercial Systems, Distribution and E-commerce, ECAir

From just 50 employees in 2011 to 250 presently, Equatorial Congo Airlines (ECAir) has made great contributions to the modernisation of the air transport industry in Congo. Today, we have an even more ambitious goal: to become Central Africa’s leading airline.

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To achieve this, we’re open and honest with our partners about our true needs and concerns. Our partnership with Amadeus exemplifies why this approach works. ECAir was able to reach double figure cost savings by treating Amadeus as a fellow partner on the ‘runway to growth’. We trusted their input as they have a great deal of knowledge about the air transport industry around the globe and, as the saying goes, “there’s no need to reinvent the wheel”.

ECAir’s annual business plan is to continue to grow with the direct input of our partners and suppliers, while ensuring a clear understanding of common goals, mutual expectations, and acceptable ROI.

Africa is indeed a continent of huge potential with diversified people and needs, but the one constant across the industry is cost versus the value of returns. Working with knowledgeable partners like Amadeus ensures that we see clear progress towards achieving our business needs and our vision as an airline. The key is believing that co-creation is good for business, and great for cost saving and value creation.

I look forward to a continued partnership with Amadeus as we open new routes and enlarge our fleet with an aim towards becoming leaders in Africa’s air transport industry.

Editor’s Note: This post is part of our

Fly Africa series where Amadeus partners in Africa share their experiences and strategies to serve the continent.


Tags

Customer Testimonial, Middle East, Guest Post