In case you missed them – our travel industry research from the first half of 2014

Steve Joseph

Head of Content & Social Media, Amadeus IT Group

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Travel industry research is paramount in our drive to shape the future of travel. Knowing what’s coming up on the horizon and how to leverage those trends is ultimately what separates travel industry players. Much like 2013 when we had numerous reports and studies – the first half of 2014 is shaping up to be equally as eventful.


Here’s a recap of our travel industry research reports and whitepapers from the first half of 2014.

Shaping the Future of Travel: Macro trends driving industry growth over the next decade

In our landmark report by Oxford Economics we explore macro-economic forecasts; the impact of emerging and frontier markets; the dichotomy of fortunes in business travel and whether the vision of a more connected travel industry is within reach.

Amadeus Business Travel Insights: Business Travel Gets Personal

Priorities in business travel are constantly changing. This survey provides an invaluable snapshot of the requirements and experiences of UK and Irish business travellers today, based on an online survey of over 400 business travellers.

IT makes sense to share: making the case for the cloud in Common Use airport technology

Collecting the viewpoints of over 20 senior IT leaders from the airport industry, this study investigates the business case for adopting cloud-based Common Use systems at airports and opens the debate on the importance of such systems for the airport of the future.

Airline merchandising study reveals opportunities and strategies for travel industry

This study helps every part of the travel industry to better understand the impact of different merchandising techniques, specifically what works, and what doesn’t. It also goes one step further and outlines the key elements that must underpin a successful merchandising strategy.

Shaping the Future of Travel in the Gulf Cooperation Council: Big Travel Effects

Using information gathered from a survey of 1,000 travellers from the region as well as interviews with thought leaders in the travel industry, this report was written by Frost & Sullivan and Insights. It examines and contextualises the various ways a new travel landscape will develop in the Gulf region over the next fifteen years.

Stay tuned to this blog and check back often for new travel industry research and studies. Which one did you find most useful or interesting?


Middle East, Research